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madebyme
Jamie Oliver reminds us to spend more lovely holiday time in the kitchen, cooking together and making memories and starting beautiful new traditions.
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Jon Montgomery
Television host Jon Montgomery loves entertaining for friends and family, but his grilling game isn’t as sharp as it could be. He sent out a barbecue SOS before he hosts his next backyard get-together.

Fortunately, Sobeys Chef Jackie is here to answer the call. Watch as Jackie and Jon grill a gourmet spread with time to spare.
Kate
Kate Beirness
Sportscaster Kate Beirness loves to eat while watching sports, but when it comes to making food, she's no pro. As she prepares to host a party for the big game, she's struggling with where to begin.

That’s where Sobeys cooking expert Chris comes in. Watch as Chris and Kate have a go at preparing something delicious and surprisingly easy.
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Hawley Dunbar
Fashion and music blogger Hawley Dunbar loves cheese, and can’t imagine living without it. But when it comes to trying new varieties, she hasn’t ventured too far from her favourites.

Watch as Wendy, Sobeys Cheese Ambassador, helps Hawley try some cheeses she wouldn’t normally buy for her own grilled cheese sandwiches.
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Made by Hawley See how
she made her own

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Step up your sandwiches
with fresh baked bread

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Check out the recipes that inspired Hawley here and here

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Check out our better cheese tips

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See what goes with your favourite cheeses

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stacey-farber
Stacey Farber
Canadian actor Stacey Farber loves food and sharing meals with friends. She'd love to be trying to prepare more interesting things at home, but cooking is way out of her comfort zone.

Watch as Sobeys Chef, Stephen, helps Stacey create fish tacos for one, or a crowd, the simple way with the Seafood Steamer.
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Check out these Seafood Steamer recipes featuring our new seasoning options here

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See what else you can cook in the Seafood Steamer behind our Seafood counter

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Get the recipe for Stacey's fabulous fish tacos

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Pinched for time? Reach for our Compliments bagged cole slaw

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A seasoning for every season

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Jamie Oliver
Jamie Oliver is a chef, campaigner and parent. He believes that the best way to get children excited about food is to inspire them to roll up their sleeves and get cooking.

The Christmas holidays are the perfect time to get them helping out in the kitchen. Start with stirring, measuring and pouring to build up their confidence, then move on to more involved tasks – they love a challenge!
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Click Here for Complete Jamie Oliver Christmas Cookbook Contest Rules and Regulations. See instagram.com/bluebirdkisses for contest details.
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World famous Chef and better food champion Jamie Oliver encourages kids to help cook this holiday.
Canadian starlet Stacey Anne Farber uses the Seafood Steamer to make Fresh Fish Tacos.
Television Host Jon Montgomery ups his grilling game for a Backyard BBQ.
Lifestyle Blogger Hawley Dunbar tries something new in her Gourmet Grilled Cheese.
Sportscaster Kate Beirness prepares for the big game with Game Day Poutine.
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madebyme
Check out what others are making in their kitchens and show off your own creations with #MadeByMe
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@bluebirdkisses

Hello masterpiece!!! HO! HO! HO! what do y'all think of my @sobeys #madebyme challenge??? Did I nail it?! Lol. The kids (and Michael) seem to think so *toddler help was mostly enlisted in the eating p . . . . .

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@themonarchmag

Last Nights Dinner || I'm trying to keep with the summer theme and grill until I just can't grill anymore. Thanks to @sobeys for this challenge to make full meals on my BBQ. This one was inspired by m . . . . .

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@bluebirdkisses

Brushing off the negative and moving on to fun breakfast making with this nugget. Magnus loves helping make pancakes! LOOOOOVES it! So we put our @sobeys #madebyme challenge to good use and decided to . . . . .

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@bluebirdkisses

On the weekend we were surprised with another @sobeys#madebyme challenge to create a fun and easy breakfast with the boys. Clearly I cannot resist a chance to make something yummy and fun in the kitch . . . . .

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@bluebirdkisses

I love a good challenge! Especially a food challenge when my family dinners are starting to feel a bit repetitive. So when @Sobeys asked me to be a part of their #MadeByMe challenge I just couldn't r . . . . .

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@bluebirdkisses

Remember when I told you we made a whole meal on the BBQ and managed to time it perfectly? Well there's proof! Thanks for the awesome #MadeByMe challenge @Sobeys … Stay tuned for the dessert! Hint h . . . . .

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@bluebirdkisses

You probably saw this coming! But the last piece of the @sobeys #MadeByMe challenge is a BBQ yummy dessert so here she is in all her glory! Grilled peaches topped with creme fraiche (which I mixed wi . . . . .

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@overmystyledbody

I feel like all Monday mornings should look this good ???? Thanks to @sobeys I stocked up on fresh fruit and buttermilk waffles just because! And incase you missed it I made a delish scalloped potato . . . . .

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@overmystyledbody

Just finished a little grocery shop with @sobeys for a fun project that you'll have to stay tuned for! In the meantime I couldn't help but grab some of their spring blooms for a little pick me up ???? . . . . .

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@overmystyledbody

Cooking something up with @sobeys today! Follow me along on snapchat @overmystyledbdy for a sneak peak. Little hint...it's carbalicious ???? PS- how cute is this custom cutting board!? Nothing like so . . . . .

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@overmystyledbody

Happy Fri-yay! Made some ridiculously delish and cheesy scalloped potatoes thanks to @sobeys! I was a little intimidated at first but turns out it's so easy and makes for the perfect potluck dish for . . . . .

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@overmystyledbody

Still dreaming about this super yummy Yukon gold and sweet potato scalloped potato recipe! I think @hello.henry is to ???????? @sobeys wants to continue this fun #madebyme challenge so I want to nomin . . . . .

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@seriouslyalexa

// having the right tools (peep my beautiful knife by jamie oliver, exclusively for sobeys plus beautiful shiny new cutting board) and the perfect cooking company made me want to stay in the kitchen a . . . . .

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@seriouslyalexa

// now that I've given something new a try and spent some much needed time relaxing in the kitchen, I want to invite two super lovely ladies, @britdesign and @jessundecided, to take part in the @sobey . . . . .

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@katebeirnesstsn

I'm still more comfortable on a basketball court than in a kitchen . . . . .

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@katebeirnesstsn

I'm a little uncomfortable when it comes to cooking....so this is huge accomplishment!! I made this poutine (with a lot of help from @Sobeys) in honour of the big game!! To watch the whole video and g . . . . .

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@seriouslyalexa

confession time. although I'm pretty okay at lots of things . . . . .

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@seriouslyalexa

tried something new today and faced my fish fears with @sobeys to prepare this ginger-glazed atlantic salmon plus fresh soba noodle salad. guess what? I am on board with seafood (pun totally intended) . . . . .

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@natvanlis

Pre #galentinesday game strong thanks to the @sobeys #MadeByMe challenge! Can you spot my pickled carrots and cauliflower? #tarotandcharcuterie #mytwofavouritethings . . . . .

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@natvanlis

What I love about @sobeys is that they sell a pre-packaged pickling spice blend, which just saved me loads of time and money! It includes mustard seed, coriander, bay leaves, dill seed, cloves, pepper . . . . .

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